Sports Rap Network is a multi-platform sports media company built on the foundation of radio and expanded through digital distribution.
WGPR 107.5 HD2 Detroit gives SRN a local broadcast foundation and terrestrial credibility.
SRN expands through apps, streaming, podcasts, smart speakers, video, social media and partner services.
SRN connects sports fans with trusted personalities, compelling conversations and culturally relevant content.
Sports remains one of the few media categories capable of generating daily engagement, passionate conversation and long-term loyalty.
Sports fans spend over 90 minutes per day with sports audio content specifically.
Sports creates debate across homes, cars, offices, barber shops, group chats and social feeds.
Fans support brands that show up consistently around the teams, athletes and content they care about.
Picture the core SRN listener: professional enough to buy, active enough to compete, loyal enough to listen, and influential enough to move others.
Established sports fans with careers, families and purchasing power.
Sports fans follow games, commentary, clips, podcasts and breaking news.
Target profile includes middle and upper-middle income households for advertiser planning.
Sports fans move opinions in workplaces, families, group chats and social feeds.
SRN target audience compared to the general market. General market index = 100.
New/used vehicles, service, insurance and accessories.
Casual dining, sports bars, takeout and local food.
Gym memberships, athletic wear and lifestyle spending.
Apps, audio platforms, video and connected devices.
HVAC, roofing, repair, security and maintenance.
Insurance, credit, mortgage, tax and investment services.
Source note: Planning index is an SRN advertiser profile model. Replace with Scarborough, MRI-Simmons, Nielsen, app analytics and advertiser category data when available.
High-value advertiser categories for sports radio and digital campaigns.
Source note: Category ranking reflects common high-value local advertising categories. Use client-specific market research to finalize the exact Detroit DMA values.
Income Index: 100
Auto Spending: 100
Dining: 100
Sports Engagement: 100
Income Index: 128
Auto Spending: 145
Dining: 138
Sports Engagement: 190
The SRN listener works hard, trains hard and spends with purpose.
WGPR 107.5 HD2 provides the Detroit broadcast foundation. SRN expands that reach through mobile apps, a 24/7 stream, podcast distribution and national audio platforms.
Radio sells because trusted hosts create credibility, the medium reaches people near buying moments, and repeated exposure builds memory.
Radio benefits from trusted personalities and familiar local environments.
Radio reaches people in cars, at work, near stores and close to decisions.
Repeated exposure improves awareness, recall and response.
Credibility. Proximity. Frequency.
Radio still works because it was the original social media: hosts build communities, stations reflect culture, and daily consistency drives recall.
Radio hosts create trust because audiences hear them daily and form real parasocial relationships.
Urban and sports stations win when hosts sound, look, think and live closer to the audience.
Daily repetition builds familiarity, recall and advertiser memory.
Daily ad-supported audio listening share.
Source: Nielsen & Edison Research, The Record: Q4 U.S. Audio Listening Trends, January 2026.
Radio is the first social media.
Sports talk creates appointment listening, debate, loyalty, calls, clips, comments and daily habit.
Sports audio listeners continue to rely heavily on AM/FM radio while podcast listening continues to grow.
Source: Edison Research, Sports Audio Report, June 2024.
Illustrative comparison of sustained attention by sports content format.
Source note: Edison Research's Sports Audio Report establishes sports audio's daily habit strength; this chart is an SRN advertiser illustration comparing attention patterns across common sports media formats.
Sports talk is habit media.
Arcade-style player cards featuring the shows and personalities that power SRN.
Erroll Reese, K-Mac and Pam Thompson-Smith deliver sports, culture and community-focused discussion.
Ronnie Duncan, former CBS Sports Anchor, with Mary Jo Sanders, International Boxing Hall of Famer.
Doug Stewart & Ryan Stewart — former ESPN National Sports Radio Personalities of the Year.
Veteran broadcaster Mark Gray delivers sports, culture, current events and thought-provoking commentary.
Yung Joc's morning show airs M-F 6A-10A. Entertainment, culture, celebrity conversation and audience engagement.
Features various hosts and airs M-F 7P-9P with Detroit-focused sports and entertainment programming.
Airs overnights featuring Maxx Kilbourne and national comics. Comedy, culture and entertainment.
Sports wagering analysis, odds and expert betting insight.
One brand. Every screen. Every speaker. Everywhere sports fans listen.
Detroit terrestrial radio foundation.
Sports Rap Network mobile app.
Sports Rap Network mobile app.
SportsRapNetwork.com direct player.
On-demand podcast distribution.
Podcast and audio discovery.
Podcast and streaming access.
Radio and audio platform distribution.
Audio platform discovery.
Audio platform distribution.
Podcast listener access.
Podcast listener access.
Podcast listener access.
“Alexa, Play Sports Rap Network.”
“Hey Google, Play Sports Rap Network.”
Video and podcast clips.
Social and video distribution.
Reels, clips and promotion.
Short-form sports culture content.
Real-time sports conversation.
Click any outlet to visit this page.
Sports Rap Network extends beyond the airwaves through live events, community engagement, sports partnerships and major national moments.
Las Vegas, Nevada. Combat sports coverage, athlete conversation and event access.
Charity golf event coverage featuring athletes, entertainers, community leaders and charitable partners.
Youth baseball, community development and sports education initiatives in Detroit.
Honoring the legendary sports broadcaster and celebrating his historic contributions to sports media.
:15, :30 and :60 commercials, live reads and endorsements.
Splash screens, push notifications, banners and featured placement.
Audio pre-roll, mid-roll, post-roll, stream sponsorships and banners.
Pre-roll, mid-roll, post-roll and host reads.
Homepage banners, display ads and sponsored content.
Newsletter sponsorships, dedicated email campaigns and featured placements.
Sponsored posts, reels, contests and brand integrations.
Sponsored leagues, branded challenges, team sponsorships and prize integrations.
Remote broadcasts, watch parties, golf events and talent appearances.
Sports Rap Cares is the nonprofit and community engagement arm of Sports Rap Network, focused on using sports and media to create opportunity.
Our nonprofit initiative supports youth development, sports education, mentorship, health and wellness, community service and small business support.
SRN helps brands participate in community-centered storytelling, live events, sports mentorship and service initiatives.
